Snapchat Launches Multi-Format Ad Placements to Help Maximize Reach and Engagement
Snapchat will enable advertisers to incorporate multiple video ad formats within a single ad set, with its new ‘Multiple Formats’ delivery option launching this week. As explained by Snap: “Multi-Format delivery will offer brands buying on Snap the opportunity to purchase multiple advertising formats in one cohesive ad set, optimizing towards clients central goal or […]… Learn more.