Posts about: guaranteed app ranking

Creating an Excellent Content Marketing Strategy: 9 Focus Areas

Creating an Excellent Content Marketing Strategy: 9 Focus Areas

Creating an excellent content marketing strategy should focus on your company goals then develop a plan to help you achieve those goals. By producing an excellent content marketing strategy you grow your audience, increase sales, build a community, and increase your ROI. To develop your content marketing strategy there are several things you need to […]…

3 Strategies Retailer Belk Used to Improve Their Mobile Experience

Belk has seen incredible success since reimagining their retail mobile strategy. Olivia Lademann, Digital Marketing Analyst, and Katie Kazukynas, Senior Product Manager, discussed the strategies behind the company’s…

Privacy Updates, Shopify Partnership, AI Improvements & More: Google I/O 2021 Highlights

Like so much else, Google I/O went virtual and kicked off the week with a keynote on May 18. The team at Airship tuned in to learn about all the latest updates from privacy and AI to a new look for Android and tools to…

What are Key/Value Pairs, and How to use them in your app marketing

Key/value pairs are a set of linked items: a unique identifier and a value. These aren’t dissimilar to how you might think about the contents of a dictionary – each word represents a unique identifier, or key, and th…

Apple's Hot Searches Rotate Every 4 Hours, Education, Strategy Game Apps Become Top Picks

Apple’s Hot Searches Rotate Every 4 Hours, Education, Strategy Game Apps Become Top Picks

The App Store Hot Search display is a familiar concern. Apple has added four kinds of recommended keywords/Apps: Hot Search, Explore App + Explore Game, Explore More + Recommended for You, and Recommended for You. Tab…