It’s easy to assume that user acquisition is the central metric for determining mobile app success, but without active users, high download rates won’t yield any business value. Brands are spending an enormous amount… Learn more.

If there is one day when you can make the most out of your app, it is Black Friday. And get ready because it’s already coming in one week! What was before all about getting to be the first one in the queues for the sho… Learn more.

The platform should add student eye protection and parental supervision functions, and all into the campus App, the implementation of the "black and white list" system, into the black list of the platform will be directl… Learn more.

Recently, Apple has intensified its efforts to rectify the App Store. In addition to regularly taking down apps, strengthening audit efforts, updating policies, and constantly interviewing, Apple has set off a sizeable "… Learn more.

Developers can view top-level metrics in the Campaigns dashboard, the Ad Groups dashboard, or the Keywords tab. The results data for keywords, search terms and Creative Sets are also available at the Ad Group level under… Learn more.

The interface of Apple Search Ads is not very user-friendly for ASA users, coupled with the cumbersome operation process, which discourages many launchers. Today, we will organize the interface and functions of the offic… Learn more.

Just like Blockchain technology, decentralized applications might be the next big thing in tech. As a matter of fact, they are already changing numerous industries, revolutionizing different business models along the way… Learn more.

Customer Experience Optimization is an ongoing process that involves understanding your customers and creating great experiences for them across all of your business touchpoints. Customer Experience is a lot like User Ex… Learn more.