Disney+ the favored streaming app simply surpassed $2 billion in lifetime international client spending throughout app shops, in accordance with new knowledge launched by App Annie. This implies Disney+ will be part … Learn more.
Courting app Bumble simply made its first main acquisition with French relationship app Fruitz. Monetary particulars of the transaction weren't disclosed. Bumble hopes the addition will enhance its reputation with Ge… Learn more.
In 2022, fewer cellular advert networks gained a larger variety of placements on regional, platform and vertical prime lists, based on the newest ROI Index from advertising knowledge and analytics consultants Singular… Learn more.
Your Android telephone has a built-in kill swap for nasty apps. And Google, apparently, shouldn't be afraid to make use of it. The search big introduced that it had remotely wiped "a quantity" of malicious Android app… Learn more.
One of many nice issues in regards to the worldwide app market is that by platforms like Apple’s App Store and Google Play, app builders and cellular entrepreneurs can entry enormous numbers of customers in huge geogr… Learn more.
The times of Android Market anarchy could also be coming to an finish. On Thursday, Google introduced a brand new performance within the utility marketplace for its cell working system that mechanically scans new ap… Learn more.
Just a few years in the past, app advertising and marketing centered solely on driving huge set up counts. However the business has since matured, and I've seen that many model leaders now concentrate on attracting fewer… Learn more.
Cell app advertising and marketing is a aggressive panorama that has hundreds of thousands of apps out there for obtain. Most definitely, there may be one other app out there that's competing for the eye from the iden… Learn more.
App Set up Advert Spend Down 10 P.c YoY In 2021 Regardless of ecommerce app installs being up 2 % YoY in 2021, app set up advert spend per app is down 10 % this 12 months, based on AppsFlyer. Nonetheless, advert spend c… Learn more.
Whereas progress is extra widespread all over the world on Android, iOS dominates the US market share in ecommerce, comprising roughly one-quarter of the market, primarily based on AppsFlyer’s information. *Click … Learn more.